How to Find Shopify Plus Stores
Shopify Plus stores are the highest-value accounts on the platform, but Shopify doesn't publish a list of them
Shopify Plus stores are the highest-value accounts on the platform, but Shopify doesn't publish a list of them. There's no public "Plus" flag in a store's source code, no directory you can scrape, and no badge on the storefront. That's why most agencies either guess or pay for stale lists. This post is the written companion to our video walkthrough. Watch the video for the live demo, then use this as your reference checklist.
How to find a list of shopify plus stores
Key takeaways:
- Plus merchants pay $2,300+ per month for the platform, which means they have real budgets for apps, agencies, and services.
- There's no single public signal that confirms Plus.
- Manual verification is unreliable. Use the StoreCensus Shopify Plus filter to build a Shopify store list.
Why Plus Stores Are Worth the Hunt
If you sell to Shopify merchants, Plus stores are a different class of buyer. They've already committed to a five-figure annual platform spend, so a $500/month app or a $5,000/month retainer isn't a shocking number to them.
The behavior data backs this up. Plus stores are 9.5x more likely to use personalization tools than standard Shopify stores, they run larger app stacks, and they post stronger CLV numbers across the board (see our CLV Benchmarks for Shopify Plus Stores). They also have teams, which means a real decision-maker on the other end of your outreach instead of a solo founder triaging their inbox.
Finding Shopify Plus Stores at Scale with StoreCensus
StoreCensus scans over 6 million Shopify and WooCommerce stores and classifies Plus stores using a proprietary approach. The workflow:
- Apply the Shopify Plus filter to narrow 6 million stores down to the Plus segment.
- Layer your fit criteria. Vertical, traffic tier, country, and tech stack. If you sell a retention tool, filter for Plus stores running Klaviyo. If you're an agency pitching CRO, filter for Plus stores with paid-media signals but a thin conversion stack.
- Sort by growth signals. Recent theme changes, new app installs, and catalog expansions tell you which Plus stores are actively investing right now.
- Export. Push your list to CSV or straight into Instantly, Apollo, or your CRM, with decision-maker contacts attached via the built-in contact finder.
Then manually verify your top 10 to 20 targets before outreach. A two-minute checkout test on your best prospects keeps your open-with-an-observation emails accurate.
FAQs
Is there a way to check a single store for free?
No. There is no reliable way to check if a store is on the Shopify Plus plan, that's why it's important to use a platform like StoreCensus to accurately detect Shopify plans.
Do all big stores use Plus?
No. Plenty of high-revenue stores stay on Advanced Shopify because they don't need checkout customization or B2B features. That's why scale alone is a medium-confidence signal and should be combined with feature detection.
How accurate is automated Plus detection?
We are confident that our technology has an almost perfect detection rate.
